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The Importance of Metrics

Recently I was asked to do some consulting for a company. They were developing a strategy for their online presence and wanted some assistance. The strategy involved a lot of social media and made...

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Social Media is a SCAM

Social Media still has a dubious reputation in parts of the business world. Many people believe that its claims are bogus and that its evangelists, people like me, are charlatans. They essentially...

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YouTube Feature Movies

In case you didn’t know, YouTube has a small selection of feature-length movies that appear not to be geographically limited like some of those that are available only in the US. They include movies...

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Social Networking as a Cinematic Plot Device

This is a very clever commercial and a wonderful use of social networking to drive the [very basic] story along.What do you think of it?

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Old Spice – He’s Back!

Woohoo!

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Tips to Improve Your Social Media Findability (Pt 1)

Sometimes it seems like the owners of social programs believe that their consumers have all the detective skills and deductive reasoning of Sherlock Holmes. It appears that they purposely go out of...

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[Video] The World of Social Media 2011

Here are some interesting facts and figures from a range of 2011’s social media platforms. Some pretty interesting stats delivered in a fun way. However, just remember that while those numbers look...

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[Video] How to Kill Social Media

The title may sound sensationalist but it really isn’t. It’s a genuine threat, not just now but into our innovative future. Your business is at risk. Even suspected use of copyrighted material without...

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[Infographic] The Growth of Social Media

Click to View Have you ever wanted to know in which year Facebook reached its first 100 million registered users? Or when MySpace fell into decline? Or what’s the more popular social networks in Japan?...

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[Infographic] Are Your Workers Slacking Off?

Click to View Do you feel your employees spend too much time on Facebook? Are long lunch breaks the norm at your workplace? Desktime have created an interesting infographic showing work habits based on...

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